Chamberlain Door Opener Packaging

Chamberlain required a redesign of their packaging for DIY Door Openers sold in Bunnings Warehouse stores throughout Australia and New Zealand.

There were three crucial goals 318 had to meet. Make the different types of product visually distinguishable, maintain the strong Chamberlain corporate identity and ensure the new design was similar enough to be transitioned into the market. 318 then went beyond this and offered to improve the packaging's content to make it much more consumer-friendly.